Thursday, October 31, 2019
Legal Determinations for Change in Employment Status Essay
Legal Determinations for Change in Employment Status - Essay Example Changes in the employment status take place in the workplaces every day. The changes could be either progressive or regressive. The factors that lead to such changes include age, ability, economic conditions, discipline and duration of duty. These factors directly lead to changes that include, but are not limited to; promotions, pay increments and decrements, transfers and layoffs. These changes are guided by legal statutes and it is only wise that employees learn and keep the legal implications that come with the employment status changes. There have been numerous misinformed changes in employment status for many due to lack of information on entitlements provided by the law (C. C. H. Incorporated) As human resources officer, I am prone to these changes too. The three most probable are confirmation of employment, transfers and promotion. These status changes reflect loosely the chronology of employment for a diligent human resource officer. They are hierarchal, with improvements along the ranks during the time one works for a company or is in the professional field. Confirmation of employment is a change that is guaranteed at present as the transfers and promotions are bound to take course with time (Holland and Burnet, 63) The confirmation of employment is the first change in employment status for almost all the employees in the formal sector. Most companies have got a probation period provided for in their terms and conditions. The period is used to monitor the progress of new hires and also serve as a learning moment for them. During this period, guided by the terms and company policy, the employment is on contract basis and sometimes the employees receive half their salaries. The period spans between three to seven months depending on the company and its policies. After this period, an employee is confirmed and hired on permanent basis. This should be the first employment status change for anybody (Holland and Burnet, 63). The second
Tuesday, October 29, 2019
Encoding Essay Example for Free
Encoding Essay It is known that information about the outer world is encoded either consciously or subconsciously. Therefore, two types of information encoding exist: automatic and effortful processing. The main difference is that automatic processing suggests that people absorb information about the world without any efforts, whereas effortful processing is absorbing information due to rehearsal or repetition. For example, people automatically absorb information about time, space and frequency. In its turn, consciously people process names, phone numbers and other information they are unfamiliar with. Nevertheless, more information is encoded automatically and information that is repeated or rehearsed is kept in mind for less time compared with information absorbed without conscious effort. Brain capacity allows people to remember things without paying proper attention to them. However, it is rather difficult to get rid of information obtained both automatically or effortful. There is one more interesting thing: it is claimed that even effortful information can become with time subconscious. For example, when children learn how to read, they have to repeat words and letter, but with the years of practice reading and writing becomes automatic process. Therefore, automatic and effortful processing are interrelated in a certain way. It is proved that effortful processing ensures more durable memories compared with automatic one. Due to attention and effort people can absorb more interesting facts and necessary information: through rehearsal information is encoded for storage, though, for example, information absorbed just before sleep is hardly remembered. So, effortful processing provides more benefits than automatic one because it allows to process information more carefully and thoughtfully.
Sunday, October 27, 2019
The Importance Of Strategic Marketing Plan For Nestle Marketing Essay
The Importance Of Strategic Marketing Plan For Nestle Marketing Essay The definition of FMCG is Fast Moving Consumer Goods which is alternative for CPG (consumer packaged goods) inclusive of production, marketing and distribution. FMCG are durables that are consumed regularly. The industry involves selling, supply chain management, production, financing, activities that generate an income on sales due to fast turnover. The purchase cycle of some of these items is small in comparison to other durables. 1.1 FMCG industry economy FMCG is wide industry with many competitors. The number of manufacturers is growing. The investment in this industry is also growing. 1.2 Common FMCG products Some of the examples of FMCG products are: * Coffee, * Tea, * Dry cells, * Greeting cards, * Gifts, * Detergents, * Tobacco and cigarettes, * Watches, * Soaps, * Plastic goods, * Paper products, * Batteries, * Bulbs, * Cosmetics Some common FMCG product categories include: * Food and dairy products, * Glassware, * Paper products, * Pharmaceuticals, * Consumer electronics, * packaged food products, * Printing and stationery, * Household products, * Photography, * Drinks One of the leading companies in Sri Lanka that is well known for FMCG is Nestles. 2.0 Introduction Nestle Lanka PLC deals in the manufacturing of food and beverages in Sri Lanka .The food items are mainly dairy products. The company produces noodles and coconut milk powder products too. The brand names used by Nestle Lanka PLC are, NESTOMALT, MAGGI, NESPRAY, MILO, and CERELAC. This company in globally situated with the Head office in Sri Lanka. 3.0 Areas looked into in the strategic plan Introduction SWOT Analysis STPD Analysis BGC Matrix Michael Porters Five Forces Model Brand Recall Value Future Trends Marketing Strategy Marketing Targets from the financial year 2010-2011 The 4 Ps-Products, Promotion, Price, Place Marketing Research Marketing Budget Implementation Controls 3.1 The Noodle Market Basically made of flour under modern production facilities. Each production requires a good for consumption certification. Other than bread noodles in Sri Lanka has a quite a large demand. Noodles differ according to the raw material used. It also differentiated according to the size of the noodle. Some of the popular noodles are Rice vermicelli in Sri Lanka, Beehoon in Malaysia, Mee fun in China, Bifun in Japan, and the list goes on. But the largest consumption is by China and Japan. 3.1.1 Maggi Noodles Maggi is very popular among Sri Lankan as the 2 minutes noodle. This is an instant product. Although this was popular among busy women in the urban areas, the semi urban women who made it a point to cook each day, was extremely concerned of the nutrition value of the food that their children had turned a blind eye to this product. Although there was a lot of money spent on advertising, Maggi sales were slow. Months of research showed Nestles that there target market was wrong. They needed to target the children for they were the ones who enjoyed the flavour. Maggi moved from being a convenient product to fun product. The slogan went on to say Fast to cook, good to eat. Maggi was aggressively promoted by sponsoring childrens events, giving free samples, media advertising showing a 2 minute preparation to feed hungry children after play. The sole purpose being communicated of the benefits and convenience of this 2 minutes meal.5.JPG It was in late 2000 that the instant soupy noodles were introduced. The ad will bring a smile in many as you hear the words Appi podi sellamak karamu, Ammi kiyana kota kanna, bonna In addition Nestles offered other Maggi products like sauces, ketchups, seasonings, etc., but the noodles was the most popular of them all. There was a decline in the market with Prima put out an instant noodle that was palatable to Sri Lankans called Prima Kottu Mee. But Nestles was quick to counter act with spice flavoured Maggi noodles, which helped win back the lost market share. There after Maggi had very little competition, till early 2008 when information spread on the unhealthiness of the substance in the sachet. 4.0 SWOT Analysis SWOT analyses Strengths, Weaknesses, Opportunities, and Threats of the business. SWOT looks in-depth into internal and external factors that affect the objective of Nestles noodles. Strengths Market leader, Brand loyalty, Distribution channels, Advertising strategy Weaknesses Heavily dependent on One flavour ,Minor distribution problems, Health related issues Opportunities Unexploited rural markets, Increasing number of working youth, Innovative flavours for Sri Lankan taste buds Threats Strong presence of regional competitors, Competitive pricing (Prima), Affinity of Sri Lankan to Chinese food 5.0 STPD Analysis of Maggi Noodles Segmentation: Based on lifestyle and habits of urban families Targeting: Kids, Office goers Positioning: With statements such as 2 minute noodles and Easy to cook, good to eat Differentiation: Taste, Flavours, Packaging 6.0 BCG matrix The BCG matrix is known in many names. (Aka B.C.G. analysis, B.C.G.-matrix, Boston Box, Boston Consulting Group analysis) The creator is Bruce Henderson for the Boston Consulting Group in 1970. Helps businesses to use analytical tools to allocate resources in strategic management. bcg.bmp 6.1 Michael Porters Five Forces Model Porters five forces were developed by Michael E. Porter in 1980. This is an analysis of competitors and their strategies. This is an important tool when structuring a strategic process Porter identifies forces affect all markets and sectors and their profitability within the industry. With the information acquired from the Porters five the Nestles will be able to decide ways to manipulate the industry. Rivalry among Competing Firms Rivalry among competitors is very fierce. There are scarce customers because the industry is highly saturated and the competitors try to snatch their share of market. Market Players use all sorts of tactics and activities from intensive advertisement campaigns to promotional stuff and price wars etc. Hence the intensity of rivalry is very high Bargaining Power of Consumers Bargaining power of consumers is also very high. This is because switching costs of most of the goods is very low and there is no threat of buying one product over other. Customers are never reluctant to buy or try new things off the shelf. Potential Development of Substitute Products There are complex and never ending consumer needs and no firm can satisfy all sorts of needs alone. There are plenty of substitute goods available in the market that can be re-placed if consumers are not satisfied with one. The wide range of choices and needs give a sufficient room for new product development that can replace existing goods. This leads to higher consumers expectation. Potential Entry of New Competitors Does not have any measures which can control the entry of new firms. The resistance is very low and the structure of the industry is so complex that new firms can easily enter and also offer tough competition due to cost effectiveness. Hence potential entry of new firms is highly viable. Bargaining Power of Suppliers The bargaining power of suppliers of raw materials and intermediate goods is not very high. There is ample number of substitute suppliers available and the raw materials are also readily available and most of the raw materials are homogeneous. There is no monopoly situation in the supplier side because the suppliers are also competing among themselves. 7.0 Marketing Strategies 7.1 Financial objective To increase profit by 15% from the profit declared as at Dec 2010. The budget for the marketing promotion is Rs. 2,000,000/- Budgeted Profit Loss Account 2011-2012 Rupees in Millions11.gif Sales 25 Cost Of Goods sold 5 Gross Sales 6.jpg 20 Administrative Expenses 1 Marketing Expenses 2 R D 0.5 Promotion 1 Distribution 0.5 Marketing Research 1 Miscellaneous 0.5 7.2 The 4 Ps Product: Introduction of a healthier noodle. A red rice flour to be introduced. Increase the fibre contents. Add artificial nutrients. Make the product cheaper for the rural fork. 100 grams, 200grams, 400 grams packets to be introduced. Price: Healthier noodles to attract health conscious clientele. A family pack to be introduced at a discount of 5%. The packet that goes at Rs 40 to be sold at Rs.35.9.jpg Place: Large distribution network. Distribution to small shop lets. Have a mobile van distributing samples at a Sunday fair. Get a renowned chef famous among the rural fork e.g.: Mr.Pubilis Silva to demonstrate certain dishes with the use of Maggi noodles. Promotion: Communicate to the public the health aspects in consuming Maggi noodles. Advertise using rural children running through paddy fields to capture the hearts of semi urban. Use young public figures, icons; brand ambassadors may it be sports like Tehani Guruge for Squash, Charith Rajapaksha for Cricket under 17.or child actors and actresses. Promote in schools. 7.3 Time line 7.4 Future trends 7.4.1 Objectives 8.jpg Introduction of characters that attract the attention of kids. Organizing of programs and competitions for kids at Vihara Maha Devi Park or children schools. Cooking demonstrations with the use of Maggi- awards and hampers for innovative recipes. 8.0 Research methodology Target Area: Small towns Customers: Kids, House wives Shop sample: Minimum 25 Customer Sample Size: Minimum 75 8.1 Implementation Controls Monitoring, review and control will be done by the Director Marketing at Nestles. Monthly review with Director Finance and CEO of Nestles. 8.1.1 Areas of monitoring Implementation of marketing plan Actual to targeted goals. Gap of analysis Corrective action Redo marketing plan after review 9.0 Conclusion 9.1 Re-launch of Maggi Till 2008 Maggi was a core brand for Nestles. It was at the beginning 2011that Nestles decided to go healthy with new tastes and added nutrition.http://www.google.lk/images?q=tbn:ANd9GcToIkd3Q-v9CuxtPAD15wZFf4IAgSx-xGqb2D46M3x6eTCEjqFd4bzSFA 17.jpg 9.2 Maggi takes the Health Route In May 2011, Nestles introduced Maggi Rathu Kakulu.
Friday, October 25, 2019
Forgiveness in Nathaniel Hawthornes The Scarlet Letter :: Scarlet Letter essays
Forgiveness in The Scarlet Letter "Time heals all wounds." is a famous line in American history. I don't think that this is true. My line would be, "Forgiveness heals all wounds." I think that Forgiveness in a very important part of life. Without it, people can not move on with their lives. Let's take for instance a murderer and the family of the person he killed. The murderer may be sentenced to death. The family of the person who was killed could go in and watch the man that killed their family member be put to death. That may give them peace of mind, but they still can not completely move on. They must forgive murderer for killing the person before they can really move on with their lives. Once they do this it will be easier for them. A book that really illustrated this is The Scarlet Letter. In this book there are three main characters, Arthur Dimmesdale, Hester Prynne, and Roger Chillingworth. These three people either needed forgiveness or needed to forgive someone. Some got it, some didn't. Whether or not they received or gave forgiveness had a great impact in their lives. Arthur Dimmesdale was a Reverend. He was supposed to be a great, God fearing person. He was supposed to never break a rule and be the kind of person everyone wanted to be. The only problem was that Dimmesdale had sinned, and it had been a horrible sin. He had slept with a married woman, and she ended up pregnant. This married woman was Hester Prynne. He needed forgiveness from everyone else before he could forgive himself. Dimmesdale couldn't tell anyone what he had done because he could have been put to death for it. He was too afraid of everyone else's reaction to tell them what he person had done. Therefore he could not receive forgiveness. This sin ate away at Dimmesdale till he couldn't live anymore. All this happened because he couldn't receive forgiveness from the people of his community and himself. Hester Prynne had been sent to Boston with reports of her husband to follow. After about a year she got kind of lonely. She wasn't sure is he even was going to come to her.
Thursday, October 24, 2019
The Most Unforgettable Moment
The most unforgettable experience is always hard for me to forget , and stays fresh in my memory all the time . I still remember the experience of being all my life . Last summer , my family and I spend our holiday on the Redang island . This is one of the beautiful beaches in Malaysia . My family told me many interesting things about Redang island . There are many interesting things to see and to do .I and my siblings are very pleased and excited to got to Redang island . Redang island is located in Terengganu who take the time 8 hours to get there from Kuala Lumpur . After we arrive at Terengganu , we must climb a boat to go Redang island . Trip to Redang island takes 40 minutes . After arriving at Redang island we check in into hotel . At evening we go to beach to snorkelling .The boat ride took us to a larger pontoon boat anchored in the middle of the reef . After a brief instructional video on how to snorkel , I was ready with my medium flippers , a life jacket , large goggles a nd most importantly , a snorkel . I can see various kinds of fish in the sea . There is a large variety of fish , small and very unique .Our activities in Redang island just snorkelling and diving because my family and I are very excited to see the beautiful and unique fish . After three days we were in Redang island , we should go gome . The day went by so fast . My family and I have many memories of that day . I will never forget the experience a holiday with my family .
Tuesday, October 22, 2019
Conversation Starter Essay
Keeping pace with the rapidly growing health care industry has been a challenge for human resource (HR) professionals. Increasing health care costs, aging workforce primed for retirement over the next decade, and regulatory complexity will be prevalent challenges for human resources. (Minton-Eversole, 2011). Responding to the effects of health care reform, and counseling organizations on which actions to take are an unrelenting concern for management in human resources (Minton-Eversole, 2011). Health care providers are feeling the pressure as the industry moves to an accountable care model. With reimbursement contingent on patient satisfaction and safety, cost containment is more important than ever (Aberdeen Group, 2012). Providers are leaning on HR management to ensure their workforce is prepared to meet the challenges. Identifying and promoting talent within the organization, formal succession planning, and leadership programs can give organizations the advantage in an ever-changing industry (Aberdeen Group, 2012). Recruitment and retention of competent, skilled candidates that meet mandatory staffing ratios adds to the list of challenges HR professional will face (Aberdeen Group, 2012). Lacking qualified applicants to fill positions within the organization, human resources have turned to training and development to heighten the skills of current qualified workforce, while offering desirable salary and benefits packages to retain young workers (Minton-Eversole, 2011). Anticipated changes in demographics and social conditions will greatly influence the approach taken by HR professionals with the millions of individuals reaching retirement age. (Minton-Eversole, 2011). Many of these individuals in the workforce are not prepared financially for retirement; eliminating the chances for younger recruits to enter the profession (Minton-Eversole, 2011). Forecasted replacement needs will more than double the job openingsà created by economic growth between 2008-2018 (Minton-Eversole, 2011). Knowing where the retirements will occur, and if there will be sufficient resources to replace them, will be the imposing challenge (Minton-Eversole, 2011). Human resource departments are engaged actively in employing and development of the strategies that will influence the health care industry. Reducing costs, improving patient care as well as safety, recruitment and retention of qualified applicants will be unfeasible for health care providers without active HR management in the organization. References Aberdeen Group. (2012). Aberdeen Group. Retrieved from http://htpp://blogs.aberdeengroup.com Minton-Eversole, T. (2011). Society For Human Resources Management. Retrieved from http://www.shrm.org
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